UK based SEO – Search Engine Optimisation Services
What does SEO stand for ?
In recent years, there has been a lot of interest surrounding search engine optimisation (SEO) and for good reason. Using natural techniques, the main premise is to boost one’s ranking on search engines to receive more clicks for consumer searches. By optimising a website, Google will view it as more useful and helpful for all searches and a business can reach the dreamland of ‘page one’.
For many years, there has been a misconception that SEO should be introduced once and then left to fend for itself but this should never be the case. Over time, keywords will change in your niche and the continued efforts of competitors puts you under huge pressure to stay on top. Furthermore, Google and other search engines seem to be moving the boundaries for ‘good’ SEO all the time so what worked one year might not have the same impact the next.
Why SEO? – With no physical store to speak of, credibility is everything online but SEO can help with this. As you start to boost your online profile, you gain trust with potential customers and we all know what customers can do for a business!
Why Choose Us? – In truth, there are many SEO services all vying for business nowadays so the question of why you should choose us is important. First and foremost, we have a dedicated team of experts who can combine their skill and years of experience to boost your social profile. Once you decide to meet up with us, we will discuss your main aims as well as learning more about your industry. From here, we can create a personalised plan of action to see you rise to the top. With the future in mind, we try to set up your site for success both now and in the years to come whilst making adjustments for changes in SEO as discussed previously.
Our expertise on this field
SEO Audit – Before jumping in head first and making potentially crippling mistakes, we will take a step back and review your current practices, the good and bad points of your website, the main issues, etc. Once you have this review, we know where to focus our attentions moving forward.
Analytics – As we make decisions together, we can track their progress using analytics. Eventually, we will make adjustments to the plan and keep reassessing to make sure our efforts are effective. Then, we will also keep you updated on what we are doing and what is still a ‘work in progress’.
Onsite and Technical SEO – Although it is often forgotten, technical SEO should always be included in a campaign and we can make the correct recommendations for results.
E-Commerce SEO – Nowadays, e-commerce is both easy and tough because of the sheer amount of competition. However, we have helped many people find their place whether it is local, international, a startup, or even an experienced company.
Mobile SEO – As you may know, everything mobile-related is huge nowadays so we will help you into the digital age and set you up for success starting with a mobile-friendly website and other necessities these days.
International SEO – If you want to appeal to customers on a huge scale, this will bring you to new markets and expand your brand on the global scene.
Local SEO – On the other hand, you might be looking for customers in your community and we can ensure that you show up when someone nearby types your service into a search engine.
Strategy – Ultimately, SEO has two key factors – research and implementation. Often, it is the research that makes everything else easier and this is true for keywords and many other areas.
Social Media – Nowadays, social media is huge and all good businesses need to boost their social profile. As well as introducing campaigns, we will create intriguing posts and offer value to all consumers.
Copywriting – Finally, content on a website is critical so we will also ensure that your visitors are engaged and more likely to buy your product or service!
What is SEO ?
SEO or Search Engine Optimisation is basically a process that involves the position in which a website appears in a search engine’s results. We all know that if a website is ranked higher than others, more people will visit it, which in turn means the site makes more money. We here at Top Rank Studio strive to get every client’s website to the top with the help of our specialists.
How search engines work
See the explanation of a Google guy: